Tourism
With a steady increase in the number of foreign tourists during the past two decades,

Iceland now reaches a millenium milestone when tourists outnumber the local population for the first time. As a result, tourism has leapfrogged industrial products as the country’s second most valuable source of currency income. Fish products still being the most valuable.

In recent years Iceland has enjoyed greater exposure from increased attention in the international media than ever before. Events such as a volcanic eruption in Europe's biggest glacier, countless triumphs of pop-artist Bjork, upsets by Iceland on the international soccer scene and the return of Keiko, the killer whale, have all attracted media attention to Iceland in recent years.

Tourists are motivated to visit Iceland in order to benefit from an unusual holiday within Europe. The Icelandic countryside offers a variety of outdoor activities throughout the year, while the city of Reykavík has become a popular weekend destination.

Useful links:
The Icelandic Tourist Board www.icetourist.is
The Icelandic Travel Industry Association www.saf.is
Discover Iceland www.discovericeland.is
Iceland Worldwide www.iww.is